SCANDALOUS Foods: Redefining Post-Meal Indulgence with Innovative Sweet Solutions

Sanket S, Founder & CEO Scandalous Foods

In the fast-paced world of culinary delights, SCANDALOUS Foods stands out as a trailblazing venture, reshaping the way we enjoy Indian sweets. Founded by Sanket S, a seasoned entrepreneur with over 12 years of experience in the food industry, SCANDALOUS Foods is on a mission to create a new category of post-meal impulse buying consumption, elevating the experience of dining out or ordering in.


Established with a vision to make Indian sweets as commonplace as ice cream in the dining experience, SCANDALOUS Foods offers a comprehensive solution for the procurement of high-quality, preservative-free sweets. With a commitment to innovation, convenience, and sustainability, the company aims to revolutionize the way we indulge in traditional Indian delicacies.

A Brief Overview:

SCANDALOUS Foods specializes in providing individual servings of Indian sweets in compact packaging, inspired by the efficient distribution model seen in the ice cream industry. Currently offering single-serve mithai options, the company plans to introduce mithai bars and sachets, catering to spontaneous indulgence with convenient packaging and portion sizes.

The Journey of SCANDALOUS Foods:

Spearheaded by founder Sanket S, SCANDALOUS Foods has embarked on a journey to disrupt the post-meal mithai consumption market. Drawing upon his extensive experience in the food sector, Sanket S founded SCANDALOUS Foods with a vision to offer innovative, high-quality sweets that appeal to modern consumers’ tastes and preferences.

Differentiation in the Market:

SCANDALOUS Foods sets itself apart from others in the industry with its inventive approach to sweet consumption. By offering preservative-free sweets in single-serve sizes, the company caters to the growing demand for convenient, on-the-go indulgence options. With a focus on quality and taste, SCANDALOUS Foods aims to redefine how consumers perceive and enjoy Indian sweets.

Goals and Vision:

The overarching goal of SCANDALOUS Foods is to become a market leader and redefine the sweets industry by offering innovative, convenient, and high-quality solutions to the restaurant sector. With a vision to serve a sweet with every meal eaten out or ordered in India and eventually globally, SCANDALOUS Foods is committed to expanding its reach and impact in the culinary world.

Challenges and Resilience:

While the pandemic posed significant challenges for businesses worldwide, SCANDALOUS Foods remained resilient in the face of adversity. Leveraging its agile business model and commitment to customer satisfaction, the company adapted to changing market dynamics and continued to serve its clientele with innovative sweet solutions.

Emerging Trends in the Industry:

Looking ahead, SCANDALOUS Foods anticipates several emerging trends in the food industry, including the increased adoption of natural sugar alternatives like jaggery and honey, as well as the incorporation of millets into traditional sweets for added health benefits. By staying abreast of these trends, SCANDALOUS Foods aims to remain at the forefront of innovation in the sweets market.

Excitement in the Industry:

The food service and food processing industries present exciting opportunities for growth and innovation. With the potential to significantly contribute to India’s GDP and employment, SCANDALOUS Foods is excited to be part of this dynamic and evolving sector, driving change and creating value for consumers.

Key Decision-Making Factors:

As a leader of SCANDALOUS Foods, Sanket S recognizes the importance of strategic decision-making in guiding the company’s growth and success. By prioritizing innovation, customer satisfaction, and operational excellence, he ensures that SCANDALOUS Foods remains agile and adaptable in a competitive market landscape.

Pride in Achievements:

At SCANDALOUS Foods, we take pride in our ability to create a new category within the sweets industry and disrupt traditional consumption patterns. By offering convenient, preservative-free sweets that appeal to modern consumers’ tastes, we are proud to be at the forefront of culinary innovation and excellence.

Factors Contributing to Success:

The success of SCANDALOUS Foods can be attributed to several key factors, including patience, perseverance, and a commitment to quality. By prioritizing customer satisfaction and product excellence, we have built a loyal customer base and established ourselves as a trusted brand in the industry.

Employee Motivation and Engagement:

At SCANDALOUS Foods, we believe in fostering a supportive work environment where employees feel valued and empowered. Through recognition, professional growth opportunities, and a culture of collaboration and respect, we motivate our team to deliver their best and contribute to our collective success.

Future Endeavors and Strategies:

Looking ahead, SCANDALOUS Foods is focused on expanding its reach and impact in the market. With plans to conquer new territories and introduce innovative products, we are committed to driving growth and innovation in the sweets industry. By staying true to our core values of quality, innovation, and customer satisfaction, we are confident in our ability to achieve our goals and objectives.

Advice for Readers:

To aspiring entrepreneurs and industry enthusiasts, we offer the following advice: Think mission backwards, not resource forward. Focus on solving a specific problem or addressing a need in the market, and let your passion and determination drive your success. Remember, every challenge is an opportunity for growth and innovation.


SCANDALOUS Foods, led by founder Sanket S, revolutionizes Indian sweet consumption with preservative-free single-serve options, targeting impulse buyers in the restaurant industry. With over 12 years of experience, Sanket S aims to create a new norm in dining experiences, making sweets as ubiquitous as ice cream. SCANDALOUS Foods anticipates trends like natural sugar alternatives and millet integration in sweets, aligning with its commitment to innovation and health-conscious indulgence. Despite pandemic challenges, the company remains resilient, adapting to market shifts while envisioning global expansion. SCANDALOUS Foods stands as a beacon of innovation, reshaping post-meal sweet consumption with convenience and quality.

SCANDALOUS Foods: Redefining Post-Meal Indulgence with Innovative Sweet Solutions

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